About Us

Assasiyat is a dynamic and innovative leader in the realm of personal care industry. With a diverse portfolio encompassing six distinct business lines, we are committed to providing exceptional services and experiences to our valued clientele.

At the forefront of our operations is our unrivaled expertise in personal care services. Our team of highly skilled professionals is dedicated to enhancing the well-being and confidence of individuals through a comprehensive range of trade markes. We tailor our services to cater to the unique needs and desires of each client.

In addition to our exceptional personal care services, Assasiyat boasts an impressive repertoire in the realm of events and shows. We orchestrate unforgettable experiences, captivating audiences with our meticulously crafted productions. Our events leave lasting impressions, seamlessly blending creativity and precision to create moments of pure enchantment.

Complementing our service-oriented ventures, our commercial business line delivers exceptional products that embody quality, elegance, and functionality. We collaborate with esteemed brands and suppliers worldwide to curate a selection of premium personal care products, ensuring our clients have access to the finest offerings in the market.

As trusted advisors, our consulting arm provides invaluable guidance to individuals and businesses seeking to optimize their personal care practices. Our seasoned professionals offer strategic insights, customized solutions, and industry best practices, empowering our clients to unlock their full potential and achieve sustainable growth.

Driven by technological advancement, our tech business line pioneers innovative solutions that revolutionize the personal care industry. We harness the power of cutting-edge technologies, such as artificial intelligence and data analytics, to develop groundbreaking products and services that elevate the personal care experience to new heights.

Furthermore, our investment portfolio fuels the growth and expansion of promising ventures in the personal care sector. By identifying and supporting promising startups and emerging companies, we actively contribute to the evolution and development of the industry, fostering a culture of innovation and entrepreneurship.

With more than 14 years of experience, Assasiyat owns a series of personal care brands that offers unique experiences and has the right to franchise these brands worldwide. We pride ourselves on our unwavering commitment to excellence, customer satisfaction, and continuous improvement. With our comprehensive range of services, unmatched expertise, and unwavering passion, we are dedicated to setting the benchmark for personal care activities.